The pins are symmetrical - how can they guarantee polarity?
The tiny little diagram - that d version, is not the version they are offering for sale on that page, the diagram is just for the customer to be able to identify the type of pin base. No doubt, somewhere on the site, they will offer the d version, but that page is not it.
How can they guarantee polarity - they cannot. The LED is diode protected against reverse polarity. You just fit the lamp, and test it - no worky, swap it round with the pins the other way. I have a dozen such lamps, less than a yard away from my elbow, at the present moment.

