The requirement in BS7671 applies to "points and acessories", the definition of accessory explicitly excludes current using equipment.
So we come down to the definition of "point". IIRC a point is defined as something like "a termination of the fixed-wiring intended for connecting equipment" or some such.
If a device is connected directly to fixed wiring, then the input connections of that device clearly form a "point". If the device comes with a non-replacable cord that is terminated in an outlet box then the outlet box is clearly the "point".
The slightly fuzzier question is if the current using equipment is connected to an outlet box by a field-fitted cord. I would argue that if the cord is short and not fixed to the building (other than by being clamped where it enters the equipment and the outlet boxx) then the "point" is still the outlet box, but others may argue the opposite.