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Its basically freeview over satellite, so you pay for the box (and the dish if you dont have one) and get the above.
Thanks disinfo,
wife wanted to watch Patrick Swayze in North& South but not laying out that kind of dosh just for that. She can stick with Freeview in the bedroom or Virgin in the living room!
The Panasonic PZ plasma range also have inbuilt freesat tuners which is handy. I suspect they will become standard in future models of LCD and plasma TVs too just like freeview.